INTEGRATIONS / Surfside
Surfside Integration for Dispensary Mobile Apps
Unlock new revenue opportunities from your mobile app with Surfside's retail media network. Digital Awesome and Surfside work together to bring brand-funded advertising opportunities into your dispensary mobile app.
About the Partner
What is Surfside?
Surfside is a cannabis-focused retail media network that connects cannabis brands with retailers through sponsored advertising placements.
Brands use Surfside to promote products across participating retail channels, while retailers gain access to an additional revenue stream through brand-funded advertising.
Through the Digital Awesome partnership, Surfside can extend these advertising opportunities into participating dispensary mobile apps.
The Integration
How Meadow connects to your mobile app.
The Meadow integration connects your dispensary POS system with your mobile ordering platform — so the menu shoppers see in the app matches exactly what's on the shelf, every time.
Marketing campaigns tied to mobile customers
Create advertising inventory Digital Awesome enables approved advertising placements throughout your mobile app, including banners and sponsored product placements.
Data insights into customer engagement
Surfside delivers eligible campaigns When app users browse the app, Surfside can serve sponsored content from participating brands based on campaign availability and retailer inventory.
Advertising performance tracking
Ads only appear for available products Surfside uses product availability data to help ensure advertised products are available and in stock at participating locations.
Better marketing targeting and customer acquisition
Brands fund the advertising Advertising campaigns are purchased by cannabis brands through Surfside's retail media network.
Manage everything in Surfside as usual
Generate incremental revenue Retailers may receive revenue-share payments based on advertising activity delivered through their participating app inventory.
Benefits for Dispensaries
Turn mobile app engagement into a new revenue opportunity.
Incremental Revenue
Create a potential new revenue stream through brand-funded advertising placements.
Zero-Lift Program
Surfside manages relationships with participating brands and advertising campaigns.
Better App ROI
Advertising revenue may help offset a portion of your mobile app investment.
Enhanced Brand Visibility
Give participating brands additional opportunities to reach shoppers within your mobile experience.
Common Questions
Common questions about the Surfside integration.
Everything dispensary operators ask before connecting their tech stack to a Digital Awesome mobile app.
Still have questions? Our team can walk you through your specific tech stack on a quick call. Schedule a Demo
Calculate your ROI on a Digital Awesome app — in under 60 seconds.
See the ROIMore Connections
More cannabis software integrations.
Digital Awesome integrates with leading cannabis POS systems, ecommerce platforms, loyalty tools, payment providers, and marketing software — to power a connected dispensary mobile app experience.
Ready When You Are
Connect Surfside to your mobile app.
Create new opportunities to monetize app engagement with Surfside's retail media network. Learn how Digital Awesome and Surfside can help your dispensary generate incremental revenue through brand-funded advertising.